The Book

Tomorrow it’s my birthday and Saturday I was celebrated by my closest friends. We started with dinner and wine in my neighbourhood, after which we moved on and got a few drinks (and a cup of coffee?) before we ended at our table at the club. My hangovers the day after, reminded me of why I don’t really go out anymore, and far more would like to spend my weekends working and being productive. BUT thank you so much to all the lovely people who celebrated me this weekend. Maybe you can recognize some of them? xx

I am pretty sure that more has already happened during these first three months of 2017 than what happened throughout 2016. My brand, PERSUEDE Jewellery, does very well and there’s always so many exciting things going on! I have for example just got my first retailer on board, so from now on you’re able to purchased some of the jewellery at Birkholm Copenhagen. In addition, I’ll soon receive the new collection, which will hopefully be online by the end of April. Stay tuned – the collection is so beautiful and is going to be much more eventful and interesting. In other words, there’s going to happen much more.

I think that it’s time to give you a short life update from my side. I just got out of a relationship, which has created yet another challenge for me. ATM I have no idea about where I’m going to live from now on, so that’s why I’m currently staying at my friend’s flat – it’s so sweet of her to let me stay here while I figure out what’s next! Luckily I have my little Pablo with me – I have to admit that I can’t live without the little guy.

I’m currently working almost 24/7, so there’s not much time for me to shoot and create some great content for the blog, but I hope that I can meet up with some people some time next week, since I have a lot of ideas and outfit shoots that I want to be realized and published as soon as possible. xx

I can finally unveil my new creative space, my visual diary, as I like to call it. For me, the universe in here, are much more than just a “blog” – it’s my creative space, an arena in which I can do, say, and share just what I want. I work with lots of different things, and I want that you can sense that in here; I have my own jewellery brand, works as a freelance photographer, I design websites for various companies, acts as an influencer etc. The sections of my life that will be focused most on in here, are probably my photographic and creative abilities to create something truly individual, but primarily my life as an influencer.

I felt that I needed some kind of a fresh start of something new and better, and that’s why I chose to work on a new version of By Pankalla. It must be about the 7th time that’s happened since I started, haha. I finally feel well enough to feel like a normal person that can actually live a normal life. Much more of this further on.

Now I’m just very excited about slowly starting up again, on a platform where I actually have (almost) all the opportunities that I lacked before. Be sure to swing by once in a while, and then I’ll promise you that there’s not going to be much more than a few days between each post O:)

x x

Sweater – Diesel
Fedora Hat – H&M
Jewelry – PERSUEDE

We just jumped into a new year, and Jesus Christ, 2016 has passed us quickly! BUT let’s rewind time before I continue. I remember last year’s New Year’s Eve and my conversation with Lisa Kastleen as it was yesterday. We stood on the roof in the middle of Copenhagen with a glass of champagne in our hand and looked at the beautiful fireworks that illuminated the otherwise dark night sky. We had one of those deep conversations we often have, which was about our expectations for the new year and what we wanted to achieve.

We were quite sure that it would be OUR year and we would take over the world and show everyone that we have much more to offer than what we’ve shown so far. Now we have just started a new year and nothing went as expected and desired. I can obviously only speak for myself and go into details on behalf of myself. I had set a lot of different realistic goals that I would strive to achieve before the year was out, but as I stand here on the other side of 2016, I can only cross out 2 out of 10 goals. This is a disappointment in itself.

BUT although I haven’t achieved everything that I desired, the year has on many points been MY year. I’ve been all the way down where nothing made sense anymore and wanted most of all to not exist anymore, been surrounded by negative energy, moved away from CPH and spent far too much time to drive far to get to my former job in the city, had a hell lot of inner struggles, which among other things contained a identity crisis, a minor personality disorder and a lot of other things that I want to address in a separate post. Although nothing went as desired, 2016 was still a good year, especially for my psyche and my relationship with myself. I’ve been trapped in a roundabout way too long and hasn’t been able to pull myself together to figure out which exit I should take. I’ve been afraid of the unknown and therefore have unconsciously chosen to be in this roundabout. Somehow I came up of the hole, made a decision, chose the direction and rolled away.

2016 was the year where I came much closer to getting back to myself again, became more positive and regained my go-do attitude, put the whole ‘clubber’ life behind me for good and cut my circle of friends to the bone, became wiser about each individual, which is particularly rooted in my former work with children. 2016 was also the year where I moved back to Copenhagen, finished English and psychology, realized a big dream and launched my own jewelry brand (PERSUEDE), experienced a completely different culture in Morocco (warmest trip ever, btw), was flown to Stockholm by Diesel to attend an event, visited my friend in London and got hired by HUMAN UNIVERZ where I’m work at the office with my lovely friend!

The year of 2016 was basically … actually, Kylie said it quite accurately in a video at the beginning of the year.

“Like, I feel like every year has a new energy, and I feel like this year is really about, like, the year of just realizing stuff. And everyone around me, we’re all just, like, realizing things.”

x x


Never have I met such an adorable creature like this little fellow. Ever since I moved from home, I have dreamed of getting my own little puppy and it has finally been realized. Please welcome little Pablo, who will be staying with us here in our apartment on Vesterbro in Copenhagen. He is simply the sweetest little thing and I can’t wait to learn more about his personality and his way of being!

x x


I’ve been approached by a few readers who’ve been interested in knowing what I’m doing at the moment besides running the blog and pursuing my passion for photography and creativity. I would love to share all the small everyday things with you guys, which I actually did much more of in the past. To be honest, my life this past year hasn’t been particular interesting at all. I mean, my thoughts are based in every single direction; I’ve been fighting with a lot of inner struggles and conflicts. I’ve hit bottom two times over the past year and have had incredible difficulty getting up again. There has been an insane amount of negative external influences and energy around me, and this on top of everthing else, caused me to break down, completely. This is actually why I haven’t been very active here on By Pankalla, arranged photo shoots, participated in various blog related events etc. etc. etc.